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Ted Levitt on Markeing

Theodore, Levitt.

Ted Levitt on Markeing / Levitt,Theodore - United State of America. ;Harvard Business School. ;2006 - viii, 226p. 24cm.

ISBN: 9781422102080

Publisher. No.: Variety Books Distributors ;2/22 Ansari Road, Darya Ganj New Delhi.

Index Terms--Genre/Form: --;Marketing --;The Globalization of Markets,--;Marketing Myopia.--;Marketing Success--;andTed Leitt on Marketing

Dewey Class. No.: 658.8 THE

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