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Marketing Channel Management

Venugopal,Pingali.

Marketing Channel Management : A Customer-centric approach. /Pingali Venugopal. - London : Sage Publication India ,2001. - 186p. 24cm.

ISBN: 780762195517

Publisher. No.: Brijwasi Book Distributors. ;H-87,Lalita Park, Laxmi Lagar,Delhi.

Index Terms--Genre/Form:
Marketing
Management.
Marketing channels.
Venugopal,Pingali.
and Marketing Channel management

Dewey Class. No.: 658.8 VEN

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