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Customer relationship management

Brown, Stanley A.

Customer relationship management : a strategic imperative in the world of e-business /Stanley A Brown - Toronto ; New York : John Wiley & Sons Canada , ©2000. - xxviii, 345 p. : ill. ; 24 cm.

ISBN: 9780471644095

Publisher. No.: HCL

Index Terms--Genre/Form:
Customer relations --
Electronic commerce.
Management.
Stanley A. Brown
E-commerce

Dewey Class. No.: 658.812 BRO

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