Handbook of marketing.
Weitz, Barton A.
Handbook of marketing. / Barton A Weitz. - London : SAGE , 2002. - xxii, 582 p. : ill. ; 25 cm.
9781412921206
S R Book Distributors. ;12, Satyam Enclave, Tejab Mill Compound, New Kot Goan, Ghaziabad.
Management.
Marketing.
Marketing management.
Weitz,Barton A.
and Handbook of marketing.
658.8 WEI
Handbook of marketing. / Barton A Weitz. - London : SAGE , 2002. - xxii, 582 p. : ill. ; 25 cm.
9781412921206
S R Book Distributors. ;12, Satyam Enclave, Tejab Mill Compound, New Kot Goan, Ghaziabad.
Management.
Marketing.
Marketing management.
Weitz,Barton A.
and Handbook of marketing.
658.8 WEI