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Product development

Mital, Anil Desai, Anoop Mital, Aashi Subramanian, Anand

Product development : a structured approach to consumer product development, design, and manufacture / Anil Mital [ at al] - Amsterdam USA : Elsevier, 2014. - xvi, 522p. 24cm.

ISBN: 9780127999456

Publisher. No.: Brijwasi Book Distributors :H-87, Lalita park Laxmi Nagar Delhi 110092

Index Terms--Genre/Form:
Management
New products -- Management.
Product design.
New products -- Marketing.
Anil Mital
and Product development : a structured approach to consumer product development, design, and manufacture

Dewey Class. No.: 658.575 MIT

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