Games, Strategies, and Managers : A History and Criticism of Presidential Campaign Advertising: How Managers Can Use Game Theory to Make Better Business Decisions
McMillan, John
Games, Strategies, and Managers : A History and Criticism of Presidential Campaign Advertising: How Managers Can Use Game Theory to Make Better Business Decisions / John McMillan - New York :Oxford Univesity Press ,1996. - 252p. ,24cm.
9780195108033
Management
Business
Managers
Decision making
658.403 MCM
Games, Strategies, and Managers : A History and Criticism of Presidential Campaign Advertising: How Managers Can Use Game Theory to Make Better Business Decisions / John McMillan - New York :Oxford Univesity Press ,1996. - 252p. ,24cm.
9780195108033
Management
Business
Managers
Decision making
658.403 MCM
