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Netnography : Redefined

Kozinets. Robert V.

Netnography : Redefined / Robert V. Kozinets - 2nd ed. - New Delhi : Sage Publications , 2014 - ix, 305p. ; 24.21 cm.

ISBN: 9781446285756

Subjects--Topical Terms:
Networked Sociality
Data Collection
Data Analysis

Dewey Class. No.: 305.800 KOZ

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