Think Like a UX Researcher : How to Observe Users, Influence Design, and Shape Business Strategy.

Travis, David

Think Like a UX Researcher : How to Observe Users, Influence Design, and Shape Business Strategy. / David Travis & Philip Hodgson. - Boca Raton : CRC Press , 2023. - xvi, 336p. : 24cm.

This is not a step-by-step how-to manual. It is a dive-in-anywhere book of 40+ short essays designed to make you think strategically about UX Research.
The core premise: UX Research is not just about methods, it's about mindset. The authors challenge common preconceptions and teach you to think beyond obvious usability tests.
The book is organized in 6 sections.


9781032478487

Zafaa Books & Distributors : 313/103A, H.No. 15, Tulsi Nagar, Inderlok, Delhi


User interfaces (Computer systems)-Design
User interfaces (Computer systems)-Evaluation
User-centered system design

005.437 TRA

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