Marketing (Record no. 10249)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00830nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140121121741.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140121b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0132744031, 9780132744034 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | S.R. Book Distributors |
| Distributor address | 12, Satyam Enclave, Tejab Mill Compound, New Kot Gaon G.T. Road Ghaziabad-201009 (U.P.). |
| bill number | Invoice No. 1142 |
| Bill Date | 17/01/2013 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.8 ARM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| -- | ; Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| Remainder of title | : an introduction |
| Statement of responsibility, etc | / Gary Armstrong; Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston |
| -- | ; Delhi. |
| Name of publisher, distributor, etc | : Pearson, |
| Date of publication, distribution, etc | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 506 p. |
| Other physical details | : ill. |
| Dimensions | ; 29 cm. |
| 365 ## - TRADE PRICE | |
| Price effective from | 13040 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Non-focus term | Management. |
| -- | , Marketing management. |
| -- | , Marketing. |
| -- | , Kotler, Philip. |
| -- | , Armstrong, Gary. |
| -- | , and Marketing : an introduction. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
No items available.
