Visible Signs (Record no. 50635)

MARC details
000 -LEADER
fixed length control field 02656nam a2200277Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190122142855.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181219s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781350092655
028 ## - DISTRIBUTOR NAME
Distributor Name : International Book Distrubutors
Distributor address .-Flat No 17, Prakash Apartments 5 Ansari Road daryaganj New Delhi 110002
Bill Number 112992
Bill Date 30/11/2018
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 401.410 CRO
Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Crow, David
245 ## - TITLE STATEMENT
Title Visible Signs
Remainder of title :an introduction to semiotics in the visual arts
Statement of responsibility, etc /David Crow
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc ,New York
Name of publisher, distributor, etc :Fairchild Books, an imprint of Bloomsbury Publishing Plc
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Extent :192 pages
Other physical details llustrations (chiefly color)
Dimensions ;27cm.
365 ## - TRADE PRICE
Price amount 3385.00
490 ## - SERIES STATEMENT
Series statement .- Required reading range.
505 ## - FORMATTED CONTENTS NOTE
Contents note Foreword -- Introduction -- Chapter 1: Components. What is Theory?; Agreement; Portfolio -- Chapter 2: How Meaning is Formed. Categories of Sign; Value; Portfolio -- Chapter 3: Reading the Sign: The Reader; Convention and Motivation; Portfolio -- Chapter 4: Text and Image: Digital and Analogue Codes; Advertising Writing; Portfolio -- Chapter 5: Official and Unofficial Language: Habitus; The Production of Legitimate Language; The Competition for Cultural Legitimacy; Unofficial Language; Portfolio -- Chapter 6: Symbolic Creativity: Hyperinstitutionalization; Portfolio -- Chapter 7: Junk and Culture: Dirt and Taboo; Rubbish Theory; Rubbish as a Resource; Portfolio -- Chapter 8: Open Work: What is Open Work?; Information and Meaning; Openness and the Visual Arts; Openness and Information; Form and Openness; Portfolio
520 ## - SUMMARY, ETC.
Summary, etc Basic semiotic theories are taught in most art schools as part of a contextual studies program, but many students find it difficult to understand how these ideas might impact on their own practice. Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Each chapter provides an overview of a particular facet of semiotic theory, with inspiring examples from graphic design, typography, illustration, advertising and art to illustrate the ideas discussed in the text. Creative exercises at the end of the book will help exemplify these ideas through practical application. The third edition of Visible Signs features new material from international designers and new creative exercises to accompany each chapter. This new edition also features a new design and layout.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Language
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Philosophy & theory; international language
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Semiotics.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Visual communication.
655 ## - INDEX TERM--GENRE/FORM
Non-focus term Language
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan SNU LIBRARY SNU LIBRARY 19/12/2018 3385.00   401.410 CRO 26008 19/12/2018   Books

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