Business Research Methods (Record no. 58935)
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| 000 -LEADER | |
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| fixed length control field | 02582nam a22003017a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220323123359.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220323b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353161194 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | :Donated from KOMAL BINDRA (2010120018) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.0072 COO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cooper, Donald R |
| 245 ## - TITLE STATEMENT | |
| Title | Business Research Methods |
| Statement of responsibility, etc | / Donald R Cooper |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | :Mcgraw Hill Publication |
| Date of publication, distribution, etc | @2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 868p |
| Dimensions | 24cm. |
| 365 ## - TRADE PRICE | |
| Price amount | Donated |
| 500 ## - GENERAL NOTE | |
| General note | System requirements: PV w/Pentium based processor; Microsoft Windows 98/2000/XP; Microsoft Windows Internet Explorer 5.5 as default browser, Microsoft Office or equivalent. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Contents note | Part I: Introduction to Business Research --<br/>1 Research in Business --<br/>2 Thinking Like a Researcher --<br/>3 The Research Process: an overview --<br/>4 Business Research Requests and Proposals --<br/>Appendix 4a: Covering Kids RFP --<br/>5 Ethics in Business Research --<br/>Part II: The Design of Research --<br/>6 Research Design: An Overview --<br/>7 Secondary Data Searches --<br/>8 Qualitative Research --<br/>9 Observation Studies --<br/>10 Surveys --<br/>11 Experiments and Test Markets --<br/>Appendix 11a: Complex Experimental Designs --<br/>Part III: The Sources and Collection of Data --<br/>12 Measurement --<br/>13 Measurement Scales --<br/>14 Questionnaires and Instruments --<br/>Appendix 14a: Crafting Effective Measurement Questions --<br/>Appendix 14b: Pretesting Options and Discoveries --<br/>15 Sampling Concepts --<br/>Appendix 15a: Determining Sample Size --<br/>Part IV: Analysis and Presentation of Data --<br/>16 Data Preparation and Analysis --<br/>Appendix 16a: Describing Data Statistically --<br/>17 Exploring, Displaying, and Examining Data --<br/>18 Hypothesis Testing --<br/>19 Measures of Association --<br/>20 Multivariate Analysis: An Overview --<br/>21 Presenting Insights and Findings: Written and Oral Reports --<br/>Case abstracts --<br/>Appendices --<br/>A Focus Group Discussion Guide --<br/>B Nonparametric Significance Tests --<br/>C Selected Statistical Tables. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Industrial management -- |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management -- Research. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Measurement |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Measurement Tools |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cooper, Donald R |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schindler, Pamela S |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharma J K |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 23/03/2022 | Donated from KOMAL BINDRA (2010120018) | 0.00 | 658.0072 COO | G2716 | 23/03/2022 | 23/03/2022 | Books | ||||||
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 19/03/2023 | Donated from Hostel | 0.00 | 1 | 658.0072 COO | G3105 | 03/03/2025 | 19/03/2023 | Books | 27/01/2025 | ||||
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 19/03/2023 | Donated from Hostel | 0.00 | 658.0072 COO | G3106 | 19/03/2023 | 19/03/2023 | Books |
