The Lean Product Playbook (Record no. 70863)

MARC details
000 -LEADER
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005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118960875
028 ## - DISTRIBUTOR NAME
Distributor Name : Zafaa Books & Distributors
Distributor address : 313/103A, H.No. 15, Tulsi Nagar, Inderlok, Delhi
Bill Number : ZBD-2026-27-0241
Bill Date : 05/10/2026
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4013 OLS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Olsen, DAN.
245 ## - TITLE STATEMENT
Title The Lean Product Playbook
Remainder of title : How to Innovate with Minimum Viable Products and Rapid Customer Feedback.
Statement of responsibility, etc / Dan Olsen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc : Wiley
Date of publication, distribution, etc , 2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 307.p
Other physical details : 24cm.
365 ## - TRADE PRICE
Price amount 1521.45
520 ## - SUMMARY, ETC.
Summary, etc The missing manual on how to apply Lean Startup to build products that customers love"The Lean Product Playbook" is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.<br/><br/>The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing.<br/><br/>If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to:<br/>- Determine your target customers<br/>- Identify underserved customer needs<br/>- Create a winning product strategy<br/>- Decide on your Minimally Viable Product (MVP)<br/>- Design your MVP prototypeTest your MVP with customers<br/>- Iterate rapidly to achieve product-market fit<br/><br/>This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia.<br/><br/>Executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find "The Lean Product Playbook" an indispensable, hands-on resource.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Entrepreneurship
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Professional Development
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dan Olsen.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan SNU LIBRARY SNU LIBRARY 08/10/2026 Zafaa Books & Distributors 1521.45   658.4013 OLS 31845 08/10/2026 08/10/2026 Books
    Dewey Decimal Classification     SNU LIBRARY SNU LIBRARY 08/10/2026 Zafaa Books & Distributors 1521.45   658.4013 OLS 31846 08/10/2026 08/10/2026 Books
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