User Research (Record no. 70875)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01874nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261008151431.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 261008b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781398625075 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | : Brijwasi Books Distributors |
| Distributor address | : H-87, Lalita Park, Laxmi Nagar, Delhi. |
| Bill Number | : BW000760 |
| Bill Date | : 30/09/2026 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 028 MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Marsh, Stephanie. |
| 245 ## - TITLE STATEMENT | |
| Title | User Research |
| Remainder of title | : Improve Product and Service Design and Enhance Your Ux Research. |
| Statement of responsibility, etc | / Stephanie Marsh. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | , New York |
| Name of publisher, distributor, etc | : Kogan Page |
| Date of publication, distribution, etc | , 2026. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 361p. |
| Dimensions | : 24cm. |
| 365 ## - TRADE PRICE | |
| Price amount | 2890 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | User experience research, (UX research) focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research is a practical guide that shows mid-career professionals and academic readers how to use the vast array of user research methods available. Written by Stephanie Marsh, one of the UK's leading UX research professionals, readers can benefit from in-depth knowledge that explores the fundamentals of user research.<br/><br/>Covering all the key research methods including face-to-face user testing, card sorting, surveys and many more, the book gives expert insight into the nuances, advantages and disadvantages of each. While also providing guidance on how to interpret, analyze and share the data once it has been obtained. Now in its third edition, User Research provides new insight into how to incorporate cross-functional collaboration when approaching user research, how to navigate the ever-changing world of GDPR as AI enters the research space and a pathway to founding their products and services with the understanding of consumer behaviour. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | User Studies |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | User Research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Improve Product |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stephanie Marsh. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 08/10/2026 | Brijwasi Book Distributors | 2890.00 | 028 MAR | 31861 | 08/10/2026 | 08/10/2026 | Books |
