Batanagar (Record no. 70884)

MARC details
000 -LEADER
fixed length control field 02439nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261010124830.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 261010b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789361130700
028 ## - DISTRIBUTOR NAME
Distributor Name : Brijwasi Book Distributors
Distributor address : H-87, Lalita Park, Laxmi Nagar, Delhi
Bill Number : BW/000680
Bill Date : 25/09/2026
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 307.14 SEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sen, Paramita.
245 ## - TITLE STATEMENT
Title Batanagar
Remainder of title : A Personal History of India's Forgotten Company Town.
Statement of responsibility, etc / Paramita Sen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc , New Delhi
Name of publisher, distributor, etc : Pan
Date of publication, distribution, etc , 2026.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 223p.
Dimensions : 18cm.
365 ## - TRADE PRICE
Price amount 279
520 ## - SUMMARY, ETC.
Summary, etc In the tiny Czech town of Zlín, Tomáš Baťa grew his family’s modest shoe shop into a veritable empire, founded on local craft, modern technology and a globalized perspective. In the 1930s, he turned his attention to India – a land of great industrial potential and abundant skilled labour. This move was welcomed by leaders of business and the freedom struggle as a step towards building a self-sufficient, independent nation. Thus, the foundation stone of one of India’s earliest company towns, Batanagar, was laid in 1934 near Kolkata, inscribed with the words ‘a monument to international understanding and collaboration’. Over the following decades, the town grew into a bastion of innovative thinking, cosmopolitanism and community.<br/><br/>Former resident Paramita Sen paints a vivid picture of her childhood in this idyllic town in the 1970s and '80s, while also examining the larger context of the march of Indian history. She traces the impact of key moments on Batanagar – such as the Bengal Famine of 1943, the end of colonial rule in 1947, the rise of the Naxalbari movement in the 1960s and more. The town and its ethos captured the imagination of luminaries like Nehru and Tagore and was at the centre of some of Bata’s landmark innovations, such as the iconic hawai chappal, which endeared the brand to its Indian consumers, who comprise its largest market to this day.<br/><br/>Like other Bata company towns around the world – Batadorp (Netherlands), Batapur (Pakistan) and Batatuba (Brazil) – Batanagar’s unique legacy has been all but lost to posterity in the throes of disrepair and redevelopment over the decades. Batanagar shines a light on this pioneering Czech company and its iconic Indian company town.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Bata Nagar
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Company Town
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element History of batanagar
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Paramita Sen.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books

No items available.


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