The design of business : why design thinking is the next competitive advantage / Roger L. Martin.

By: Martin, Roger LMaterial type: TextTextPublisher number: ;S R Book Distributors. | ;12,Satyam Enclave, New Kot Gaon, Ghaziabad.Publication details: Boston, Mass. : Harvard Business Press , ©2009Description: xiii, 191 p. : ill. ; 22 cmISBN: 9781422177808Genre/Form: Management. | Knowledge management. | Creative thinking. | Creative ability in business. | Lateral thinking. | and The design of business.DDC classification: 658.4063 MAR
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Item type Current library Call number Status Date due Barcode Item holds
Books Books SNU LIBRARY
658.4063 MAR (Browse shelf(Opens below)) Not For Loan 11720
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