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61.
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RETAIL MARKETING MANAGEMENT /DAVID GILBERT by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: London : Financial Times Management, . 1999
Availability: Not available: SNU LIBRARY: Withdrawn (1).

62.
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The long tail : why the future of business is selling less of more / Chris Anderson. by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : Hyperion, ©2006
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.802 AND. Not available: SNU LIBRARY: Withdrawn (1).

63.
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Retail selling : how to achieve maximum retail sales / Peter Fleming. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Mumbai Management Books 2000, ©1995
Availability: Not available: SNU LIBRARY: Withdrawn (1).

64.
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty / Craig Terrill; Arthur Middlebrooks by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Lincolnwood, Ill. : NTC Business Books , ©2000
Availability: Not available: SNU LIBRARY: Withdrawn (2).

65.
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The rainmaker's toolkit : power strategies for finding, keeping, and growing profitable clients / Mills, Harry by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : American Management Association, ©2004
Availability: Not available: SNU LIBRARY: Withdrawn (1).

66.
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Reputation marketing : building and sustaining your organization's greatest asset / Marconi, Joe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : McGraw-Hill, ©2002
Availability: Items available for loan: SNU LIBRARY (1)Call number: 659.285 MAR.

67.
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Customers.com : how to create a profitable business strategy for the Internet and beyond / Seybold, Patricia B. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : Times Business, ©1998
Availability: Not available: SNU LIBRARY: Withdrawn (2).

68.
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Transforming your go-to-market strategy : the three disciplines of channel management / V Kasturi Rangan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Boston : Harvard Business School Press , ©2006
Availability: Not available: SNU LIBRARY: Withdrawn (2).

69.
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When good people behave badly. / Harvard Business School. Press. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Boston : Harvard Business School Press , ©2004
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.3045 HAR.

70.
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Kotler on marketing : how to create, win, and dominate markets /Philip Kotler by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Great britan Free Publications
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 KOT. Not available: SNU LIBRARY: Withdrawn (1).

71.
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According to Kotler : the world's foremost authority on marketing answers your questions / Kotler, Philip by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : AMACOM, ©2005
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 KOT. Not available: SNU LIBRARY: Withdrawn (1).

72.
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Conversations with marketing masters / Mazur, Laura by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Chichester ; Hoboken, NJ : John Wiley, ©2007
Availability: Not available: SNU LIBRARY: Withdrawn (1).

73.
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Crossing the chasm : marketing and selling disruptive products to mainstream customers / Geoffrey A. Moore & Regis McKenna by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;Global Alliance Book Distributors :A-312, Nanad Nikunj Meerut Road Ghaziabad
  • Donated
Publication details: New York, NY : HarperCollinsPublishers, ©1991 2014
Availability: Items available for loan: SNU LIBRARY (2)Call number: 658.8 MOO, ... Not available: SNU LIBRARY: Withdrawn (2).

74.
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Trout on strategy : capturing mindshare, conquering markets / Jack Trout by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : McGraw-Hill , ©2004
Availability: Not available: SNU LIBRARY: Withdrawn (1).

75.
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Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : AMACOM , ©2005
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.872 MAT.

76.
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Exploration warehousing : turning business information into business opportunity / William H Inmon by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : Wiley , ©2000
Availability: Not available: SNU LIBRARY: Withdrawn (1).

77.
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151 quick ideas to get new customers : attract an endless flow of business at no or little cost / Jerry R Wilson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Franklin Lakes, NJ : Career Press , ©2006
Availability: Not available: SNU LIBRARY: Withdrawn (2).

78.
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Complexity, risk, and financial markets / Edgar E Peters by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : John Wiley & Sons , ©1999
Availability: Not available: SNU LIBRARY: Withdrawn (1).

79.
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Dot.bomb : my days and nights at an internet Goliath / J David Kuo by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Boston : Little, Brown, ©2001
Availability: Not available: SNU LIBRARY: Withdrawn (1).

80.
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How to achieve zero-defect marketing / Allan J Magrath by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : AMACOM : Distributed by Quality Resources , ©1993
Availability: Not available: SNU LIBRARY: Withdrawn (1).


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