Industrial organization : theory and applications /Oz Shy
Material type:
TextPublisher number: International Book Distributors | ;Flat No.17,Prakash Apartments ,5 Ansari Road,DaryaGanj,New Delhi-110002Publication details: Cambridge, Mass. : MIT Press , ©1995.Description: xxii, 466 pages : illustrations ; 24 cmISBN: - 9780262691796
- 338.7 SHY
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
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SNU LIBRARY | 338.7 SHY (Browse shelf(Opens below)) | Available | 25411 |
1. Introduction --
2. Basic Concepts in Noncooperative Game Theory --
3. Technology, Production Cost, and Demand --
4. Perfect Competition --
5. The Monopoly --
6. Markets for Homogeneous Products --
7. Markets for Differentiated Products --
8. Concentration, Mergers, and Entry Barriers --
9. Research and Development --
10. The Economics of Compatibility and Standards --
11. Advertising --
12. Quality, Durability and Warranties --
13. Pricing Tactics: Two-Part Tariff and Peak-Load Pricing --
14. Marketing Tactics: Bundling, Upgrading, and Dealerships --
15. Management, Compensation, and Regulation --
16. Price Dispersion and Search Theory --
17. Miscellaneous Industries.
Presents an introduction to industrial organization theory along with applications and non-technical analyses of the legal system and antitrust laws. Topics include: the basics needed to understand modern industrial organization, market structure, mergers and entry, and quality and durability.
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