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Strategic Brand Management : New Approaches to Creating and Evaluating Brand Equity / Jean-noel Kapferer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: London ; Global Business Press , 1992
Availability: Not available: SNU LIBRARY: Withdrawn (1).

2.
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Strategic brand management : building, measuring and managing brand equity /Kevin Lane Keller by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • :Researchco Books & Periodicals Pvt.Ltd :4735/22, 2nd floor,Prakash Deep Building,New Delhi
Publication details: New Delhi :Person Education ,2013
Availability: Items available for loan: SNU LIBRARY (3)Call number: 658.827 KEL, ... Not available: SNU LIBRARY: Checked out (1). SNU LIBRARY: Lost (1).
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3.
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The new strategic brand management advanced insights and strategic thinking / Jean-Noël Kapferer by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • :Researcho Books & Periodicals Pvt. Ltd. :4735/22 2nd Floor Prakash Deep Building ( Near Delhi Medical Association ) Ansari Road Darya Ganj New Delhi
  • :Researcho Books & Periodicals Pvt. Ltd. :4735/22 2nd Floor Prakash Deep Building ( Near Delhi Medical Association ) Ansari Road Darya Ganj New Delhi
Publication details: London : Kogan Page, 2015
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8343 KAP. Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.8343 KAP.

4.
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Marketing Management / Arun Kumar & N Meenakshi by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • :Donated
Publication details: Noida :Viksh Publishing 2016
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 KUM.


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