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1.
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Marketing research : an applied orientation / Naresh K. Malhotra; Satyabhushan Dash. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • Variety Books Publishers Distributors, B-10, Street No.2, West Vinod Nagar, Delhi-92
  • :Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92
Publication details: Delhi. : Pearson, 2011
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.83 MAL. Items available for reference: SNU LIBRARY: Not For Loan (2)Call number: 658.83 MAL, ...

2.
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Marketing theory : foundations, controversy, strategy, resource-advantage theory / Shelby D Hunt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • S.R. Book Distributors 12, Satyam Enclave, Tejab Mill Compound, New Kot Gaon G.T. Road Ghaziabad-201009 (U.P.).
Publication details: Armonk, N.Y. ; Chennai : M.E. Sharpe, ; Yesdee Publication. ©2010
Availability: No items available.

3.
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Marketing theory : foundations, controversy, strategy, resource-advantage theory / Shelby D Hunt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • S.R. Book Distributors 12, Satyam Enclave, Tejab Mill Compound, New Kot Gaon G.T. Road Ghaziabad-201009 (U.P.).
Publication details: Armonk, N.Y. ; Chennai : M.E. Sharpe, ; Yesdee Publication. ©2010
Availability: Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.8001 HUN.

4.
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Marketing metrics : the definitive guide to measuring marketing performance : Farris Paul. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;S R Book Distributors. ;12,Satyam Enclave,G T Road,Ghaziabad.
Publication details: Upper Saddle River, N.J. : FT Press ,2010
Availability: Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.83 FAR.

5.
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Marketing metrics : the definitive guide to measuring marketing performance :Paul Farris. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;S R Book Distributors ;12, Satyam Enclave, G T Road Ghaziabad.
  • ;S R Book Distributors :12, Satyam Enclave, G T Road Ghaziabad.
Publication details: Upper Saddle River, N.J. : FT Press , 2010
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.83 FAR. Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.83 FAR.

6.
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Marketing : the core by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;Global Alliance Book Distributors. ;A-312, Nanad Nikunj Meerut Road, Ghaziabad.
Publication details: New York, NY : McGraw-Hill/Irwin , 2013
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 RUD.

7.
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Research for marketing decisions. / Paul E. Green. by
Edition: 5th.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;S R Book Distributors. ;12, Satyam Enclave, New Kot Gaon, G T Road, Ghaziabad.
Publication details: Englewood Cliffs, N.J. : Prentice Hall , ©1988
Availability: Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.83 GRE.

8.
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The new strategic brand management advanced insights and strategic thinking / Jean-Noël Kapferer by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • :Researcho Books & Periodicals Pvt. Ltd. :4735/22 2nd Floor Prakash Deep Building ( Near Delhi Medical Association ) Ansari Road Darya Ganj New Delhi
  • :Researcho Books & Periodicals Pvt. Ltd. :4735/22 2nd Floor Prakash Deep Building ( Near Delhi Medical Association ) Ansari Road Darya Ganj New Delhi
Publication details: London : Kogan Page, 2015
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8343 KAP. Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.8343 KAP.

9.
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Marketing Management / Arun Kumar & N Meenakshi by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • :Donated
Publication details: Noida :Viksh Publishing 2016
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 KUM.

10.
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Marketing : A Critical Textbook / Nick Ellis by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92
Publication details: New Delhi :Sage Publication 2011
Availability: Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 658.8 ELL.

11.
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Marketing research / David A. Aaker ... [et al.]. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : John Wiley & Sons, ©2013
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.83 AAK.

12.
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Marketing Research / Sanjive Saxena. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • : Donated by NMIMS Global Access
Publication details: , Delhi : NMIMS Global Access
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.83 SAX.


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