Strategic Brand Management : New Approaches to Creating and Evaluating Brand Equity / Jean-noel Kapferer

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Material type: Text

TextPublisher number: HCLPublication details: London ; Global Business Press , 1992.Description: 230 pGenre/Form:

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Holdings
Item type	Current library	Call number	Status	Barcode
HCL Collection	SNU LIBRARY	658.827 KAP (Browse shelf(Opens below))	Withdrawn	H12711

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