Marketing research

Malhotra, Naresh K. Dash, Satyabhushan

Marketing research : an applied orientation / Naresh K. Malhotra; Satyabhushan Dash. - 6th ed. - Delhi. : Pearson, 2011. - xxviii, 948 p. : ill. ; 28 cm.

9788131731819

Variety Books Publishers Distributors, B-10, Street No.2, West Vinod Nagar, Delhi-92 Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92

--Management.--, Marketing management.--, Marketing research.--, Marketing research -- Methodology.--, Malhotra, Narsh K.--, Dash, Satyabhushan.--, and Marketing research : an applied orientation.

658.83 MAL

© Copyright Shiv Nadar University 2012. All Rights Reserved.  Disclaimer |  Sitemap
The Shiv Nadar University has been established under U.P. Act No 12 of 2011. Shiv Nadar University is UGC Approved.