Kellogg on marketing

Tybout, Alice M. ; Calder, Bobby J. ; Kotler, Philip.

Kellogg on marketing / Alice M Tybout; Bobby J Calder; Philip Kotler - 2nd ed. - New Delhi. : Wiley India., 2010. - xix, 426 p. : ill. ; 24 cm. - Times business series. .

9788126528417

to be filled

--Management.--, Marketing.--, Business.--, BUSINESS & ECONOMICS / Marketing / General.--, Times business series.--, Tybout, Alice M.--, Calder, Bobby J.--, Kotler, Philip.--, and Kellogg on marketing.

658.8 TYB

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