The long tail : why the future of business is selling less of more

Anderson, Chris

The long tail : why the future of business is selling less of more / Chris Anderson. - 1st ed - New York : Hyperion, ©2006. - xii, 238 p. . : ill. ; 25 cm

9781905211210

HCL


three forces of the long tail
Internet marketing.
Beyond entertainment
The short head
Chris Anderson.
Management
Market segmentation.

658.802 AND

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