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What is Marketing.

Silk,Alvin J.

What is Marketing. /Alvin J Silk. - Boston :Harvard Business School ,2006. - xii,207p. 24cm.

ISBN: 9781422104606

Publisher. No.: Brijwasi Book Distributors. ;H-87,Lalita Park, Laxmi Lagar,Delhi.

Index Terms--Genre/Form:
Marketing.
Marketing strategy
Product policy
Silk,Aivin J.
and What is Marketing.

Dewey Class. No.: 658.8 SIL

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