The new emerging market multinationals (Record no. 10175)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01043nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140109155550.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140109b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259029226 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | Variety Books Publishers Distributors, |
| Distributor address | B-10, Street No.2, West Vinod Nagar, Delhi-92 |
| bill number | Invoice No. IN749 |
| Bill Date | 04/01/2014 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.827 CHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chattopadhyay, Amitava |
| -- | ; Batra, Rajeev |
| -- | ; Ozsomer, Aysegul |
| 245 ## - TITLE STATEMENT | |
| Title | The new emerging market multinationals |
| Remainder of title | : four strategies for disrupting markets and building brands |
| Statement of responsibility, etc | / Amitava Chattopadhyay; Rajeev Batra; Aysegul Ozsomer |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | TMH edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi. |
| Name of publisher, distributor, etc | : Tata McGraw Hill Education Private Limited., |
| Date of publication, distribution, etc | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 335 p. |
| Dimensions | ; 24 cm. |
| 365 ## - TRADE PRICE | |
| Price effective from | 625 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Non-focus term | Management. |
| -- | , Branding (Marketing). |
| -- | , Strategic planning. |
| -- | , Chattopadhyay, Amitava. |
| -- | , Batra, Rajeev |
| -- | , Ozsomer, Aysegul |
| -- | , and The new emerging market multinationals : four strategies for disrupting markets and building brands. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 09/01/2014 | 625.00 | 1 | 658.827 CHA | 10024 | 02/09/2015 | 23/07/2015 | 09/01/2014 | Books |
