Marketing metrics (Record no. 10727)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00854nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20141016123741.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140506b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780137058297 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | ;S R Book Distributors |
| Distributor address | ;12, Satyam Enclave, G T Road Ghaziabad. |
| bill number | ;1212 |
| Bill Date | ;28/4/2014 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | ;S R Book Distributors |
| Distributor address | :12, Satyam Enclave, G T Road Ghaziabad. |
| bill number | :1350 |
| Bill Date | 14/10/14 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.83 FAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ; Farris,Paul. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing metrics |
| Remainder of title | : the definitive guide to measuring marketing performance |
| Statement of responsibility, etc | :Paul Farris. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. |
| Name of publisher, distributor, etc | : FT Press |
| Date of publication, distribution, etc | , 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 414 p. |
| Other physical details | : ill. |
| Dimensions | ; 24 cm. |
| 365 ## - TRADE PRICE | |
| Price amount | 6285. |
| 365 ## - TRADE PRICE | |
| Price amount | 3531 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Non-focus term | ;Marketing research. |
| -- | ;Marketing as Mathematical models. |
| -- | ;Marketing. |
| -- | ;Statistieken. |
| -- | ;and Marketing metrics. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | SNU LIBRARY | SNU LIBRARY | 06/05/2014 | 3531.00 | 658.83 FAR | 11143 | 06/05/2014 | 06/05/2014 | Books | ||||
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 16/10/2014 | 6285.00 | 658.83 FAR | 13819 | 16/10/2014 | 16/10/2014 | Books |