Crossing the chasm (Record no. 14066)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00733nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140702194545.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140702b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780060517120 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | HCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.8 MOO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Geoffrey A Moore |
| 245 ## - TITLE STATEMENT | |
| Title | Crossing the chasm |
| Remainder of title | : marketing and selling high-tech products to mainstream customers |
| Statement of responsibility, etc | / Geoffrey A Moore |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | : Collins Business Essentials |
| Date of publication, distribution, etc | , 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 227 p. |
| Other physical details | : ill. |
| Dimensions | ; 21 cm |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Selling -- High technology. |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | High technology -- Marketing. |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Technological innovations -- Marketing. |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Geoffrey A. Moore |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | HCL Collection |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 02/07/2014 | 1 | 1 | 658.8 MOO | H7043 | 08/02/2022 | 23/07/2019 | 02/07/2014 | HCL Collection | ||||
| Withdrawn | Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 03/07/2014 | 658.8 MOO | H7540 | 03/07/2014 | 03/07/2014 | HCL Collection | ||||||
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 16/07/2014 | 1 | 1 | 658.8 MOO | H9169 | 15/11/2019 | 23/08/2019 | 16/07/2014 | HCL Collection | ||||
| Withdrawn | Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 06/08/2014 | 658.8 MOO | H5442 | 06/08/2014 | 06/08/2014 | HCL Collection |
