Why CRM doesn't work (Record no. 21888)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00707nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140801215730.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140801b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749442415 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | HCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.812 NEW |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Newell, Frederick, 1926- |
| 245 ## - TITLE STATEMENT | |
| Title | Why CRM doesn't work |
| Remainder of title | : How to win by letting customers manage the relationship |
| Statement of responsibility, etc | / Frederick Newell |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Kogan Page India |
| Date of publication, distribution, etc | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 263 p. |
| Dimensions | 22 cm. |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Why CRM doesn't work : How to win by letting customers manage the relationship |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Frederick Newell |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | CUSTOMER RELATIONSHIP Management |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Success in business |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | HCL Collection |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Withdrawn | Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 01/08/2014 | 658.812 NEW | H8252 | 01/08/2014 | 01/08/2014 | HCL Collection |
