Strategic market management (Record no. 23481)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00747nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140812225128.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140109b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9971513900 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | Variety Books Publishers Distributors, |
| Distributor address | B-10, Street No.2, West Vinod Nagar, Delhi-92 |
| bill number | Invoice No. IN749 |
| Bill Date | 04/01/2014 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Edition number | 9th |
| Classification number | 658.8 AAK |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic market management |
| Statement of responsibility, etc | / David A. Aaker |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi. |
| Name of publisher, distributor, etc | : Wiley (India)., |
| Date of publication, distribution, etc | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 341 p. |
| Other physical details | : ill. |
| Dimensions | ; 23 cm. |
| 365 ## - TRADE PRICE | |
| Price effective from | 459 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Non-focus term | Management. |
| -- | , Marketing -- Management. |
| -- | , Strategic planning. |
| -- | , Aaker, David A. |
| -- | , and Strategic market management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SNU LIBRARY | SNU LIBRARY | 10/08/2014 | 3 | 3 | 658.8 AAK | H5936 | 03/02/2017 | 16/01/2017 | 10/08/2014 | HCL Collection |
