Value merchants : demonstrating and documenting superior value in business markets :James C Anderson.

By: ; Anderson,James C. ; Kumar,NirmalyaMaterial type: TextTextPublisher number: ;S.R. Book Distributors | ;12,Satyam Enclave, Ghaziabad.Publication details: Boston, Mass. : Harvard Business School Press ,2007Description: xiii, 219 p. : ill. ; 25 cmISBN: 9781422103357Genre/Form: DDC classification: 658.804 AND
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