Complete design thinking guide for successful professionals /Daniel Ling
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TextPublisher number: Raghav Books Private Limited | ;A-184 A, Nand Gram ,Ghaziabad ,U.P.Publication details: Singapore : Emerge Creatives Group , 2015Description: 182 pages ; 23 cmISBN: 9781514202739Subject(s): ManagementGenre/Form: Business planning.DDC classification: 658.4094 LIN Summary: Design thinking is a powerful thinking tool which could drive a brand, business or an individual forward positively. It is also a part and parcel way of thinking that designers go through in their minds in every single design project. Thinking like a designer can transform the way organizations develop products and services on the front end, while improving processes and strategy to the backend. It is a way of simply thinking and ideating on a solution to address a problem or better meet a customer need. It is a process focused on solutions and not the problem. In this book you will: Understand key characteristics of design thinking; Understand the 5 action phases of design thinking: Empathize, Define, Ideate, Prototype and Test; Empathize: Understand your customers/users; Define: Define clear project/business objectives; Ideate: Explore ideas and solutions; Prototype: Build and visualise ideas; Test: Review and decide best idea
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SNU LIBRARY | 658.4094 LIN (Browse shelf(Opens below)) | Available | 27412 |
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| 658.4093 AMO Making the most of your time | 658.4093 ATK Better time management. | 658.4093 BLA The on-time, on-target manager | 658.4094 LIN Complete design thinking guide for successful professionals | 658.4094 NIC Executive instinct | 658.4095 KOS Stress in Everyday Life. | 658.4095 SKO Stress in everyday life |
Design thinking is a powerful thinking tool which could drive a brand, business or an individual forward positively. It is also a part and parcel way of thinking that designers go through in their minds in every single design project. Thinking like a designer can transform the way organizations develop products and services on the front end, while improving processes and strategy to the backend. It is a way of simply thinking and ideating on a solution to address a problem or better meet a customer need. It is a process focused on solutions and not the problem. In this book you will: Understand key characteristics of design thinking; Understand the 5 action phases of design thinking: Empathize, Define, Ideate, Prototype and Test; Empathize: Understand your customers/users; Define: Define clear project/business objectives; Ideate: Explore ideas and solutions; Prototype: Build and visualise ideas; Test: Review and decide best idea
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