Business model innovation strategy : Transformational concepts and tools for entrepreneurial leaders / Raphael Amit; & Christoph Zott

Preface xv Part I Foundation and Mindset for Business Model Innovation 1 Chapter 1 Why Do Business Models Matter? The "What, How, Who, and Why" Framework for Understanding Any Business Model 3 Chapter 2 How Business Models Create Value in New Ways - Case Studies and Theory 27 Chapter 3 Adopting a Business Model Mindset - A Prerequisite for Transformative Innovation 55 Chapter 4 Business Model Innovation - A Fundamentally New Source of Innovation 85 Part II Strategic Design and Evaluation of Business Model Innovation 127 Chapter 5 Strategic Design of Innovative Business Models - How to Bring Design Thinking and Creativity to Your Business Model 129 Chapter 6 How to Design a New Business Model - A Dynamic Design Method 161 Chapter 7 How to Design a New Business Model - Methods Championed by Startup Entrepreneurs 191 Chapter 8 Value Propositions - The NICE Framework for Measuring the Impact of the Business Model 223 Chapter 9 Evaluating Existing Business Models and Designing New Ones - Your Essential Toolkit 249 Part III Making Business Model Innovation Happen 277 Chapter 10 Implementing Business Model Innovation in Established Firms - Organizational Barriers and How to Overcome Them 279 Chapter 11 Implementing Business Model Innovation in New Ventures - Balancing the Prospects of Shooting for the Stars with the Risks That Can Sink the Ship 307 Chapter 12 Business Model Innovation Strategy in the Digital Age - What Does It Mean for You? 339 Acknowledgments 355 About the Authors 357 Index 361

"The emergence of business model innovation as a key strategic issue that both founders of new firms and senior managers of incumbent firms need to address has created a teaching need in business schools. Yet, as of now, there is no book on the market that provides systematic and focused course materials. As thought leaders on business model innovation strategy, Amit and Zott frequently receive requests from around the world for teaching materials on the subject. Business Model Innovation Strategy is targeted at the following two market segments: (i) the academic market and (ii) the trade market. In the academic market, the book constitutes a full semester textbook targeted at MBA, EMBA, and senior undergraduate courses in strategy and entrepreneurship, globally. In the trade market, the book provides readers with state-of-the art and action-oriented guidance on the role of business model innovation in the determination of the viability and prosperity of their businesses