Think Like a UX Researcher : How to Observe Users, Influence Design, and Shape Business Strategy. / David Travis & Philip Hodgson.

By:

Travis, David

Contributor(s):

Material type: Text

TextPublisher number: : Zafaa Books & Distributors | : 313/103A, H.No. 15, Tulsi Nagar, Inderlok, DelhiPublication details: Boca Raton : CRC Press , 2023.Description: xvi, 336p. : 24cmISBN:

9781032478487

Subject(s):

DDC classification:

005.437 TRA

Summary: This is not a step-by-step how-to manual. It is a dive-in-anywhere book of 40+ short essays designed to make you think strategically about UX Research. The core premise: UX Research is not just about methods, it's about mindset. The authors challenge common preconceptions and teach you to think beyond obvious usability tests. The book is organized in 6 sections.

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Item type	Current library	Call number	Status	Barcode
Books	SNU LIBRARY	005.437 TRA (Browse shelf(Opens below))	Not For Loan	31844

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This is not a step-by-step how-to manual. It is a dive-in-anywhere book of 40+ short essays designed to make you think strategically about UX Research.
The core premise: UX Research is not just about methods, it's about mindset. The authors challenge common preconceptions and teach you to think beyond obvious usability tests.
The book is organized in 6 sections.

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