The highly effective marketing plan (Record no. 38495)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00778nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SNU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140915105826.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140915b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273687863 |
| 028 ## - DISTRIBUTOR NAME | |
| Distributor Name | Global Alliance Book Distributors |
| Distributor address | A-312-Nand Nikunj Meerut Road,Ghaziabad,U.P. |
| bill number | 938 |
| Bill Date | 28/08/2014 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION | |
| Classification number | 658.802 KNI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Knight, Peter |
| 245 ## - TITLE STATEMENT | |
| Title | The highly effective marketing plan |
| Statement of responsibility, etc | /Peter Knight |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London ; New York |
| Name of publisher, distributor, etc | : Pearson/Prentice Hall Business |
| Date of publication, distribution, etc | , 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 168 p. |
| Other physical details | : ill. |
| Dimensions | ; 24 cm. |
| 365 ## - TRADE PRICE | |
| Price amount | 1,409. |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Marketing Management |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | ;Marketing Planning |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | ; Management |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | ;Peter Knight |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | ; Pearson/Prentice Hall Business |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | SNU LIBRARY | SNU LIBRARY | 15/09/2014 | 1409.00 | 658.802 KNI | 13422 | 15/09/2014 | 15/09/2014 | Books |
