The Marketing Plan : how to prepare and implement it / William M Luther
Material type:
TextPublisher number: :Global Alliance Book Distributors | :A-312, Nanad Nikunj Meerut Road Ghaziabad Publication details: New York : American Management Associaton 2001Description: xviii, 318 p. 23cmISBN: 0814478050Genre/Form: Management | Marketing. | Business Economics | William M Luther | and The Marketing Plan DDC classification: 658.802 LUT
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Books
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SNU LIBRARY | 658.802 LUT (Browse shelf(Opens below)) | Not For Loan | 11627 |
Total holds: 0
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| 658.802 KUM Marketing as strategy | 658.802 LIN Making Niche Marketing Work | 658.802 LIT Decision Support Systems for Marketing Managers. | 658.802 LUT The Marketing Plan | 658.802 LUT The marketing plan | 658.802 MAG How to achieve zero-defect marketing | 658.802 SHA Handbook of marketing strategy. |
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