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121.
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Strategic Internet marketing / Tom Vassos by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Indianapolis : Que , ©1996
Availability: Not available: SNU LIBRARY: Withdrawn (1).

122.
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E-commerce : the cutting edge of business / Kamlesh K Bajaj; Debjani Nag by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New Delhi : Tata McGraw-Hill, ©1999
Availability: Not available: SNU LIBRARY: Withdrawn (2).

123.
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Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi...[et al] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Boston : McGraw-Hill/Irwin, ©2003
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.5 SIM. Not available: SNU LIBRARY: Withdrawn (1).

124.
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Positioning - The Battle for your Mind : How to be seen and heard in the Overcrowded Marketplace / Al Ries by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York Warner Books 1986
Availability: Items available for loan: SNU LIBRARY (1)Call number: 659.1 RIE.

125.
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How to Write a Marketing Plan / John Westwood by
Edition: 3rd ed. Indian edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New Delhi Kogan Page 2006
Availability: Not available: SNU LIBRARY: Withdrawn (1).

126.
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Building cyberstores : installation, transaction processing, and management / Martin A W Nemzow by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York : McGraw-Hill , 1997
Availability: Not available: SNU LIBRARY: Withdrawn (1).

127.
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Design : Innovate Differentiate Communicate / Tom Peters by Series: Tom Peters essentials
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: London Dorling Kindersley 2005
Availability: Not available: SNU LIBRARY: Withdrawn (1).

128.
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Product design and development / Karl T. Ulrich by Series: McGraw-Hill/Irwin series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York McGraw-Hill Irwin 2004
Availability: Not available: SNU LIBRARY: Withdrawn (1).

129.
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The Dollarization Discipline : How Smart Companies Create Customer Value / Jeffrey J. Fox by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Hoboken, New Jersey J Wiley 2004
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 FOX.

130.
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TQM for sales and marketing management / James W. Cortada by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York Tata McGraw-Hill 1993
Availability: Not available: SNU LIBRARY: Withdrawn (1).

131.
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Making Niche Marketing Work : How to Grow Bigger by Acting Smaller / Robert E. Linneman by Series: McGraw-Hill Marketing and Advertising series
Edition: International edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Singapore McGraw-Hill 1991
Availability: Not available: SNU LIBRARY: Withdrawn (1).

132.
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The PDMA handbook of new product development / Kenneth B Kahn; Product Development & Management Association. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Hoboken, N.J. : Wiley , ©2005
Availability: Not available: SNU LIBRARY: Withdrawn (1).

133.
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Net gain expanding markets through virtual communities / John Hagel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Boston, Mass. Harvard Business School Press 1997
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8002 HAG. Not available: SNU LIBRARY: Withdrawn (1).

134.
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Successful large account management / Robert B.Miller by
Edition: 2nd ed. First south asian edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New Delhi Kogan Page India 2004
Availability: Not available: SNU LIBRARY: Withdrawn (1).

135.
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Retail selling : how to achieve maximum retail sales / Peter Fleming by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New Delhi Jaico Books 2004
Availability: Not available: SNU LIBRARY: Withdrawn (2).

136.
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Lateral marketing : new techniques for finding breakthrough ideas / Philip Kotler by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: Hoboken, NJ Wiley 2003
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 KOT.

137.
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18 brand astras : using brand abilities as weapons for CRISP brand building / Jagdeep Kapoor by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New Delhi Response Books 2003
Availability: Not available: SNU LIBRARY: Withdrawn (1).

138.
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Social marketing for public health : global trends and success stories. / Hong Cheng. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;Global Alliance Book Distributors ;A-312,Nanad Nikunk Meerut Road, Ghaziabad,U P.
Publication details: Sudbury, Mass. : Jones and Bartlett , ©2011
Availability: Items available for loan: SNU LIBRARY (1)Call number: 362.106 CHE.

139.
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Social marketing for public health : global trends and success stories. / Hong Cheng. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • ;Brijwasi Book Distributors ;H-87,Lalita Park, Laxmi Nagar, Delhi.
Publication details: Sudbury, Mass. : Jones and Bartlett , ©2011
Availability: Items available for reference: SNU LIBRARY: Not For Loan (1)Call number: 362.106 CHE.

140.
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Focus : the future of your company depends on it / Al Ries by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher number:
  • HCL
Publication details: New York HarperBusiness 1996
Availability: Items available for loan: SNU LIBRARY (1)Call number: 658.8 RIE.


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